From the moment Mookie tasted his new dog food, he was a forever-changed Jack Russell terrier. He devoured that first meal, his tongue lapping even the underside of the bowl, desperately searching for more. And then Mookie, who is 9, started barking — at the refrigerator.
“It was like an affirmation,” said Mookie’s owner, Liz Wiseman, whose other Jack Russell, Melanie, had a similar reaction to the new food. “They liked it and it was good for them; I knew we were on the right track.”
Mookie and Melanie are beneficiaries of one of the latest trends for New Yorkers with pockets deep enough to ensure their dogs get only the best. To pet owners like Ms. Wiseman, who lives in the East Village, premium dog food is not good enough. Instead, they are opting for freshly made cuisine from high-end local butchers who already supply the choicest cuts for upscale restaurants.